Disclaimer: Not a product reviewer or endorser. Using publically available news to highlight product management principles.


In the era of “If you build it, they will come,” the focus on market strategy is often deferred. The pricing component of the market strategy is the focus of this post. Consumers are aware of the razor model. You price the razor at a low price and make money selling the blades. There is also the pricing strategy of cost plus overhead. There are many valid pricing...

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