M

Devonne Moore

Product Manager -Delivering Insight and Expertise to Create Winning Customer Experiences and Products.

Blog

Crisis Management: Roll up your sleeves there is work to do.

Posted:August 7, 2018 | Tags: domino's, product management, papa john's, subway, crisis

Now the usual disclaimer: I am not a product reviewer or endorser. I am using publicly available news to highlight product management principles.

After several car accidents, Domino’s pizza could no longer guarantee timely pizza delivery. Domino’s had to refocus on reformulating their product and introduce a “please give us another try” campaign. A little garlic powder in pizza crust and a fresh salad has convinced customers that their pizza is worth the wait. As a side note, I do love...

Read more

Alert: Yes, Pricing Strategies Are Important

Posted:July 10, 2018 | Tags: product management, pricing, moviepass

Disclaimer: Not a product reviewer or endorser. Using publically available news to highlight product management principles.


In the era of “If you build it, they will come,” the focus on market strategy is often deferred. The pricing component of the market strategy is the focus of this post. Consumers are aware of the razor model. You price the razor at a low price and make money selling the blades. There is also the pricing strategy of cost plus overhead. There are many valid pricing...

Read more

Customer Satisfaction

Posted:June 24, 2018 | Tags: product management, customer satisfaction

Let’s get the disclaimers out of the way. I am not endorsing or reviewing any products that may be mentioned. Any products mentioned are just to highlight a product management topic.


I recently attended an AWS user group meetup. During the discussion, the speaker mentioned that his company’s remote management software supported 10000 units. Since this was a consumer product, I was curious to know more. After the meeting I asked the speaker, what are the functions of the remote management...

Read more

Customer Support is Key

Posted:June 16, 2018 | Tags: marketing, competition, pricing, Ember, customer support

First let’s get all the disclaimers out of the way. I do not work for Ember. I do not do product endorsements. This is not a product review. This is a product that I do own and will use to highlight a few product management topics.

Principle 1: The Problem


There are people that love gadgets. While there are early adopters who just love to have the newest gadgets, this is not the majority of people. Most people focus on products that solve their problems. So the product manager needs to ask...

Read more

Simply Product Management

Posted:June 15, 2018 | Tags: product management, welcome, product manager, consumer products

Thanks in advance for taking the time to read my blog. My friends often say that I should work for Consumer Reports. I am constantly evaluating products/services and providing my friends with a list of improvements. Recently I attended a conference with aspiring product managers and had the opportunity to share some of my professional experience. In this blog I will focus on a product or service to highlight a few product management principles. I will not focus on every stage of the product...

Read more
<< Previous Next >>